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In celebration of the 30th anniversary of Biggie Smalls’ debut album, “Ready to Die,” the New York City Department of Transportation is releasing limited-edition street signs in honor of the iconic rapper. Only 100 handmade signs will be available for purchase at $75 each through CityStore, the official store of New York City.

These unique street signs pay tribute to the legacy of Notorious B.I.G., who famously said, “Spread love – it’s the Brooklyn way.” The signs are a special opportunity for fans to own a piece of NYC history that commemorates Biggie’s impact on the city.

The official street sign is located at the corner of St. James Place and Fulton Street in Clinton Hill, where Biggie grew up. This location holds significance as it represents the place where the legendary rapper honed his talent and artistry.

Biggie Smalls, also known as Christopher Wallace, is not only a music icon but a symbol of Brooklyn’s rich cultural history. The signs serve as a reminder of his lasting influence on the community and the music industry.

“Ready to Die,” Biggie’s debut album, was released in 1994 and is considered a pivotal work in hip-hop history. The album achieved six-times platinum certification and includes timeless hits like “Juicy,” “Big Poppa,” and “One More Chance.”

In addition to his musical accomplishments, Biggie was inducted into the Rock and Roll Hall of Fame in 2020. His debut album was also added to the Library of Congress’ National Recording Registry in 2024 for its cultural significance.

Fans of the hip-hop legend are encouraged to act quickly to secure one of these limited-edition signs, as they are expected to sell out fast. To maintain exclusivity, each customer is limited to purchasing one sign.

Don’t miss this opportunity to own a piece of NYC history and pay tribute to one of the city’s most celebrated figures. Get your hands on a limited-edition Biggie street sign and honor the legacy of Notorious B.I.G. in the New York-est way possible.