A recent survey conducted by Talker Research on behalf of TYLENOL has revealed that American parents are willing to sacrifice a lot for the health and happiness of their children. The survey, which included 2,000 parents of children aged 0-8, found that a majority of parents would give up social media, smartphones, and even electricity to ensure their child’s well-being.
According to the survey, 76% of parents would be willing to give up social media, 61% would forgo their smartphones, and 39% would sacrifice electricity if it meant their child would be healthy mentally and emotionally. Additionally, 71% of parents said they would give up concerts and sporting events, while 66% would be willing to forego trips and holidays to prioritize their child’s well-being.
When it comes to relationships, many parents expressed a willingness to give up their best friend (60%), living with their partner (41%), or the ability to talk to their own parents (40%) if it would help keep their child healthy. The survey also found that the average parent would be willing to go more than $30,000 in debt to ensure their child’s prompt treatment for colds or the flu.
Dr. Mona Amin, a TYLENOL brand partner, pediatrician, and mom, commented on the survey results, noting that American parents are willing to make significant sacrifices to ensure their children’s health. She emphasized the importance of choosing trusted brands for medications, especially during the back-to-school season when parents are particularly concerned about their children getting sick.
In addition to the sacrifices parents are willing to make, the survey also highlighted the importance of keeping medicine cabinets stocked with essential items like pain relievers, cold and flu medications, and thermometers. Nearly three-quarters of parents reported replenishing their medicine cabinets every few months, with pain relievers and fever reducers being the most commonly stocked items.
Overall, the survey shed light on the lengths American parents are willing to go to prioritize their children’s health and happiness. From giving up personal luxuries to ensuring their medicine cabinets are well-stocked, parents are taking proactive steps to keep their children healthy, especially during the back-to-school season.