In celebration of the 30th anniversary of Biggie’s debut album, “Ready to Die,” the New York City Department of Transportation has released limited-edition street signs honoring the legacy of the iconic rapper. These handmade signs are currently available for purchase at $75 each through CityStore, the official store of New York City. Only 100 signs are up for grabs, so fans are encouraged to act fast to secure a piece of NYC history.
The official street sign can be found at the corner of St. James Place and Fulton Street in Clinton Hill, where Biggie grew up. This location holds special significance as it commemorates his lasting impact on both the community and the music industry. Biggie’s influence extends far beyond music, serving as a powerful symbol of Brooklyn’s rich cultural narrative.
Commissioner Ydanis Rodriguez of the NYC Department of Transportation expressed excitement about offering fans the opportunity to own a piece of NYC history that pays tribute to Biggie Smalls. The release of these limited-edition signs is part of a monthly sign drop initiative by the DOT, allowing New Yorkers to celebrate the people, places, and special occasions that make the city great.
Biggie Smalls, also known as Notorious B.I.G., is an absolute icon of the city, with his talent and artistry honed right here on Fulton Street in Brooklyn. Commissioner Laurie Cumbo of the NYC Department of Cultural Affairs emphasized the significance of honoring Christopher Wallace in the true New York style with these official city street signs.
“Ready to Die,” Biggie’s debut album, was released in September 1994 and remains a pivotal work in hip-hop history. The album, featuring hits like “Juicy,” “Big Poppa,” and “One More Chance,” achieved six-times platinum certification. In recognition of his impact, Biggie was inducted into the Rock and Roll Hall of Fame in 2020, and his debut album was added to the Library of Congress’ National Recording Registry in 2024.
These limited-edition street signs are expected to sell out quickly due to high demand. Each customer is limited to one sign to maintain exclusivity. Fans of Biggie and hip-hop enthusiasts are urged to make their purchase soon to secure a unique piece of NYC history that celebrates the legacy of one of the city’s most beloved figures.
